Professional, Intermediate, Novice User Guide for all of Us

Three Choices in Design

There are three types of design you can follow when building your site or user interface. They are the following:

  1. Standard: Eighty percent or more of Web sites use the same design approach. Users strongly expect standard elements to work a certain way when they visit a new site because that’s how things almost always work.
  2. Convention: About 50 to 79 percent of Websites use the same design approach. Users expect conventional elements to work a certain way when they visit a new site because that’s how things usually work.
  3. Confusion: With these elements, no single design approach dominates, and even the most popular approach is used by less than half of Web sites. For such design elements, users don’t know what to expect when they visit a new site.

Choose at your own risk.